Today's world is all about selling yourself; the better you are at marketing yourself and your abilities, the higher will be your chances of landing the job of your dreams. It is important for you to realise that for any given post there will be multiple applicants with the same or similar skill set.
Most of the times, employers do not have the time to personally meet all the candidates who have applied for the said position. In such cases, they go through the written records that have been submitted to them and based on that they invite selected applicants for the actual interview.
In such a scenario, if you need to stand out from the crowd and prove your worth to a prospective employer, the best way to do that would be by providing them with engaging content so that they are interested in meeting you and finding out if you are suitable for the said position.
How you project yourself on paper decides whether you'll get your dream job or whether you'll be sitting at home waiting forever for that interview call. Now, having established the importance of self-marketing, one of the best ways through which you can go about mastering it is by making a decent career portfolio. This article talks in depth about the same.
What Is A Career Portfolio?
Broadly speaking, a career portfolio is a representation of your career potential. It demonstrates your skills and abilities and talks about your knowledge on an array of subjects. All of this is represented in a visual scale and provides a quantitative analysis of your competencies. When we speak about competency, it is important to note that a career portfolio takes into account your self-knowledge, both inside and outside the classroom.
Why Is A Career Portfolio Necessary?
• Aids Those Looking Forward To Switching Careers
Unlike the conventional biodata or resume, a career portfolio provides you an opportunity to talk about those area of expertise in which you do not have a formal degree. Here you can demonstrate the steps you had taken to master your area of interest in addition to working in your field of specialisation.
Clear demonstration of things like this will impress a prospective employer and you may well land yourself a job in your field of interest.
• Sets You Apart
When someone is looking to hire an individual, they will always look for someone with a spark. Thus, if you have had military awards, records or badges, make it a point to mention the same in your career portfolio. If you have held roles involving diverse job roles, mention the job descriptions of those roles.
Those people who have invitations to share their expertise (this may be anything from invitations to present papers at conferences to letters requesting you to train or mentor others) should definitely mention the same in their career portfolio. In a nutshell, anything that sets you apart from others must be mentioned in your career portfolio. If this is done properly, your career portfolio will take you places.
• Gets You Noticed
When you are out in the job market, people do not have much time for you. To them you are just another person. Thus, in order to strike an impression with the HR department (which is well-reputed to be very busy), standard resumes and cover letters are not enough.
In such a scenario, your career portfolio is your only means of telling them why you are the best fit for this job by providing solid evidence (instead of merely beating around the bush). Going by statistics, people who have a career portfolio have a higher chance of landing themselves a job as compared to those who do not have the same.
• Demonstrates Your Data Skills
If you want to convince your prospective employers, make sure that you have data to sustain your claims. These can be included as a part of your career portfolio and may be used to give people insight about how good you actually are. Broadly speaking, this is just a way to let your work talk for you.
For example, if you are a writer, you can go ahead and include samples or links of your published articles in your career portfolio. If you are a dancer, posters, reviews and photos of your actual dance performances can make their way to your career portfolio. Doing so will set your career on a path of unprecedented growth and achievement.