The CBSE, through this initiative, aims to bring greater visibility to activities occuring in affiliated schools and would like to become more accessible. This in-turn will boost branding as well as provide a greater audience to affiliated institutions.
In order to be successful, a special team has been constitutes to monitor content of the videos posted on the channel. A set of guidelines have been formulated which are to be followed for posting videos.
How can any school take part in this?
Schools can send 10 minute videos of activities undertaken by them. Activities need to be based on preapproved themes and a short write up of a maximum of 45 words must be sent along with the video. The write up will be posted online for viewers.
The videos must be sent in a CD via post or as email attachments by March 31. The board has received an overwhelming response to their initiative and 168 videos are already available on the channel. Later, the board will retain the rights to videos posted and can use it in the future as it sees fit.
Bar of Safety: In order to avoid issues of plagiarism, senders have been cautioned to leave out third party copyrighted content and material subject to third party proprietary rights. The videos must also not contain objectionable material or material which may hurt the emotions and sentiments of any community, region, religion, gender, caste or creed.
A spokesperson of CBSE said that; out of 168 videos not a single video has come from schools in Nagpur. Teachers in these schools assured that they had been very busy with the schedules and not much attention could be given into this matter, as the board exams are being held.