ISB Executive Education Unveils New Product Management Programme For 2024

In collaboration with Emeritus, ISB Executive Education, which holds the top spot in the FT Global MBA Ranking 2024 for India, has unveiled a Product Management programme. This new offering comes in response to the rapidly increasing need for proficient product managers, a trend fueled by the move towards more digital and innovation-centric business approaches. The World Economic Forum has forecasted a 20% annual surge in job listings for product managers up to 2025, highlighting the critical importance of these roles in today's market. This programme is meticulously designed to equip professionals with the skills required to tackle the complexities of modern product management, such as mastering market intricacies, spearheading strategic efforts, and integrating advanced technologies including AI and Generative AI.

The programme, which will start on 30 December 2024 and carries a tuition fee of INR 1,50,000 plus taxes, aims to comprehensively cover the essentials of product management over 16 weeks. It targets a broad audience, including mid-career professionals, prospective product managers, business leaders, and entrepreneurs. The curriculum promises an immersive learning experience through live masterclasses focused on AI, case studies from prominent brands and startups, along with practical projects and simulations. This offers participants a chance to absorb wisdom from ISB's world-class faculty and industry specialists, preparing them to devise and execute winning product strategies and boost consumer satisfaction.

Avnish Singhal, Executive Vice President for India and APAC at Emeritus, has underscored the pivotal role of product managers in connecting innovation with consumer demands in the rapidly evolving tech landscape. He stated, "This programme is crafted to empower professionals with advanced strategies and the latest technologies, enabling them to lead with vision, improve decision-making, and maintain a competitive edge in the market." This statement showcases the programme's aim to not only educate but also enhance the strategic and operational capabilities of professionals in the field.

ISB Executive Education is esteemed for its role in nurturing the abilities, perspectives, and networks necessary for effective management and leadership. Its alliance with Emeritus for this programme is a reflection of their mutual dedication to providing impactful, leading-edge educational offerings. Emeritus itself is recognized for partnering with top-tier institutions worldwide to deliver executive education programmes, supported by substantial investment from leading investors, signifying its commitment to premium educational experiences.

Participants who achieve a minimum score of 70% upon completion of the programme will be awarded a certificate from ISB Executive Education, further solidifying their credentials in this domain. This programme represents an excellent opportunity for those keen on refining their product management prowess and spearheading innovative product initiatives in the swiftly evolving digital landscape. Learning from distinguished experts in the field, enrollees will acquire not just knowledge but also the strategic edge needed to thrive in the competitive market.