This formula of e-learning was developed by Oztern. It has the right mix of study content, adaptive learning technology and user engagement with game play mechanics. Oztern is introducing study packages for entrance test preparation for medical, engineering and chartered accountancy courses.
Some of the other courses include foundation programme for students in Class 6 to 10, interactive learning programme for students in class 1 to 5, English language programmes and employment coaching for competitive exams in government and banks.
The formula is designed in order to Impart personalized learning by which it can assess and understand the individual student strength and weakness and with its innovative adaptive learning technology can deliver high quality content customized to meet a student's specific needs.
CEO Oztern Technology, Saiju V Stella said "The coaching market in the country, worth US$12 billion, is mainly divided into three segments namely, Private tuition's till Class 12, Entrance test preparation and Employment coaching."
"This market is expected to grow 12% every year but it is highly fragmented and localized. With our new technology, we bring this fragmented sector under one umbrella and thus bring in a radical change in the existing educational learning experience", she added.
She further explained that "Our game play mechanics helps them to build competitive spirit and confidence in their learning. The new technology engages students by incorporating gaming into the study programme. The system rewards the students achievement and motivates them to reach their study goals within the available time period".