Jagran Institute of Management & Mass Communication (JIMMC) was established in 2004 with a vision of providing trained media professionals to the Journalism, Mass Communication, Advertising & Public Relations industry.

The institute is affiliated to I.K. Gujral Punjab Technical University, Jalandhar and offers university accredited degree courses. It also offers practical training based diploma courses.

The institute has state of the art computer and FCP laboratories, a fully-equipped studio, AC classrooms and one of the best libraries.

The JIMMC faculty members are highly educated, experienced and competitive in their approach. The academic calendar has ample space for theoretical grounding and practical training of the students alongside co-curricular and extra-curricular activities. Guest lectures, workshops, and seminars are a regular feature at JIMMC.

At present, the institute offers Bachelor in Journalism & Mass Communication, Master in Journalism & Mass Communication, and Post Graduate Diploma in Mass Communication.

Vision:

• To pioneer and maintain the lead in developing the country's human resources for the media industry

Mission:

• Identifying talented youngsters, especially from small cities and honing and developing relevant skills and sensitivities in them, to enable them to excel in the competitive media industry