For Indian households, traditionally, managing family business has been the domain of male members of the house. The scenario, though is fast changing with an increasing number of women involving themselves in family owned business. Well, keeping this trend, the FMB (Family Managed Business) department had introduced the WMP programme.
Director of FMB Parimal Merchant shares the idea behind this programme, "Women from business families face a peculiar position. Traditionally, there are not expected to work and tend to spend a good amount of their time parenting. In the process, their exposure to the world is limited. Once the children grow up, there is a vacuum in this lives. Family business, on the other hand, need talent and 50% of the family talent, in the form of talent in women, remains untapped. Now that business has become gender-neutral. The programme provides management inputs to these women to help them contribute in thinking for the business".
"WMP is a value addition certificate programme where participants gain knowledge about business, family dynamics and self. They learn about these dimensions in general, about applicability in their own situation in particular and eventually making a plan of how each of these dimensions will evolve in next three years. They gain skills of asking the right questions, communication, numbers, computers etc. Finally the programme strengthens appropriate attitudes, builds confidence, conviction, courage and compassion within students.", Merchant added.
This programme is spread over 12 months, the programme gives participants a theoretical as well as practical understanding of business by allowing them to apply the concepts learnt in the classroom in their business. Women looking to enroll for the programme should be above 35 years of age and should have an inclination to run business.
For more details click on : SP Jain Institute of Management and Research (SPJIMR)